That's because the non-profit group Jumpstart and the Pearson Foundation will be sponsoring Jumpstart’s fourth annual Read for the Record Campaign. On October 8th readers of all ages around the world will be joining together to break the record for the number of people reading the same book on the same day.
This year’s official Campaign book is a special, limited edition of the Philomel Books classic The Very Hungry Caterpillar, by Eric Carle. I bought this book even before I had kids, knowing I would want to read it to them one day. It's an amazing, colorful story about the transformation of a very hungry caterpillar into a butterfly, using Eric Carle's trademark illustration style.
But the commemorative book is even more special. That's because it includes a foreword with messages from Matt Lauer and Meredith Vieira of NBC’s TODAY Show, award-winning actress Mary Louise Parker, and Grammy Award-winning recording artist/actor, LL Cool J. The special limited edition can be purchased online at www.readfortherecord.org/books.
In the meantime, The Pearson Foundation will donate more than 250,000 copies of TheVery Hungry Caterpillar to children in need, and invites businesses and other institutions to sponsor additional book donations to children in low-income communities in the U.S. and abroad.
For the fourth consecutive year, the Pearson Foundation is underwriting the cost of the Campaign’s official book, ensuring that 100% of the proceeds from sales of this edition directly benefit Jumpstart’s work with at-risk children. From now through the fall, The
Pearson Foundation and Jumpstart will be working with teachers, district superintendents, government officials, libraries, businesses, parent groups, and educational organizations to organize reading events on October 8 and to donate copies of The Very Hungry Caterpillar to Head Start and other early learning centers, elementary schools, and other places that serve low-income children.
So check out the PSA below and pledge to read this year's book The Hungry Caterpillar by Eric Carle!
BUZZWORTHY: Lo will be signing books in LA on September 2nd from 1-2 pm at the Amerian Eagle.
MANDATORY, FIRST ENTRY: Pledge to Read Oct 8th, 2009 at Read for the Record!
To receive these extra opportunities for entries, you must fulfill the first REQUIRED entry. But for extra entries, you can do the following - leave a comment for each:
- Add the Mom Buzz to your Twitter and Tweet the contest. Leave your Tweet Link. (1 tweet per day is allowed)
- Blog about the contest - add a link to the Mom Buzz and the Sponsor
- Add the Mom Buzz button to your site
- Add the Mom Buzz to your blogroll.
- Enter the GE appliance give-away - you can do this daily!
- Embed or Share Mary-Louise Parker's or Lo Bosworth's PSA on your blog, Facebook or MySpace!
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